The acronym represents the company’s founders and original location. It denotes Kronreif & Trunkenpolz Mattighofen. This refers to the Austrian town where the company was initially established, alongside the surnames of its initial founders.
The abbreviation’s significance resides in its historical link to the brand’s origins and manufacturing base. The association with Austria contributes to a perception of quality and engineering prowess. This name also serves as a concise and recognizable symbol of the organization’s identity in the global marketplace.